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DTSTART;TZID=UTC:20251106T120000
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SUMMARY:Ask the Marketer Q&A: Can Marketing Really Drive Social Change? with Eleshea Williams
DESCRIPTION:We all know marketing can spark awareness\, but can it really spark change? In a world where causes compete for attention\, the challenge isn’t just being seen – it’s making people care enough to act. \nJoin us for the Ask the Marketer series – a new kind of Q&A and networking session designed for 2025. These sessions are a space to connect with other marketers\, get honest about industry challenges\, and learn from experts who’ve been there\, too. \nIn this session\, we’re joined by Eleshea Williams\, a social media specialist with over five years’ experience in the social impact and charity sector\, including roles at UNICEF UK\, Shakespeare’s Globe\, and The Black Curriculum. \nMeet the host:\n\nEleshea works in social media for Amnesty International\, the world’s largest human rights organisation. She has over five years of experience in the Social Impact/Charity sector\, making social media content for positive change in the world. She previously worked for UNICEF UK\, Shakespeare’s Globe theatre\, and The Black Curriculum.Eleshea is a Top Voice on LinkedIn\, passionate about making the Social Impact sector more accessible at a junior level\, and using her social media skills for good. She started her career at 21\, managing a team of four and working on racial justice on a global scale after the Black Lives Matter resurgence. \n\nWe’ll explore:\n\nThe gap between awareness and action: Why raising awareness isn’t always enough.\nSocial media for good: What works (and what doesn’t) when marketing a cause.\nChallenges of charity marketing: Lessons from working in the sector.\nMaking people care: Turning likes and shares into lasting impact.\nMarketing with integrity: Balancing purpose with strategy.\n\nThis session is all about honest conversation\, real takeaways\, and leaving with practical ways to make your marketing more meaningful – whether you work in the charity sector or not. \nBecome a member to join this event\nWant to join this event? Become a member to join! We’d love for you to join us and by becoming a member you’ll also gain access to all of our other members’ events and previous webinar recordings as well as our incredible community of marketers. \nBecome a member here.
URL:https://girlsinmarketing.com/event/ask-the-marketer-qa-can-marketing-really-drive-social-change-with-eleshea-williams/
CATEGORIES:Member Events
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