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BEGIN:VEVENT
DTSTART;TZID=UTC:20260507T130000
DTEND;TZID=UTC:20260507T143000
DTSTAMP:20260416T170458
CREATED:20260415T131957Z
LAST-MODIFIED:20260415T131957Z
UID:10000187-1778158800-1778164200@girlsinmarketing.com
SUMMARY:AI Accelerator for Marketers: Week 1 – Rewiring Your Mindset Around AI with Anjola Adebowale
DESCRIPTION:AI is already changing the way marketers work but before we get into tools\, tactics\, and workflows\, we need to start with mindset. \nThis opening session of the 6-week AI Accelerator is designed to help you better understand AI’s role in your career and explore how to embrace it as a competitive advantage\, rather than something to fear or avoid. Together\, we’ll unpack some of the emotional barriers that often come up around AI\, from overwhelm and uncertainty to the pressure to “keep up”\, and reframe what this shift really means for marketers today. \nLed by Anjola Adebowale\, this session will explore how AI can support marketers to spend less time on admin and repetitive tasks\, and more time on the work that really matters whether that’s creativity\, strategic thinking\, decision-making or innovation. \n \n \n \n \n \n \n \n \n \n \n \n \n \nMeet the host:\n\nAnjola Adebowale is a Data and AI Consultant at Microsoft\, specialising in the design and development of data platforms and generative AI-powered applications\, with oversight of data engineering workloads. \nShe has contributed to large-scale programmes such as the Premier League\, as well as projects across both the private and public sectors\, with a particular focus on generative AI solutions. \nShe has been recognised with the BTA Rising Star Award\, and Microsoft Industry Solutions’ EMEA Star and Rise Awards given to teams who have built world class solutions\, along with multiple nominations for her contributions to diversity and inclusion. \nBeyond her consulting role\, Anjola serves as Co-lead of Microsoft UK’s Black Employees Group reflecting her commitment to fostering inclusive communities and nurturing future tech talent. \n\nWhat we’ll cover:\n\nA clearer understanding of what AI means for modern marketing careers\nInsight into the emotional barriers and mindset blocks that can hold marketers back\nA more confident and balanced perspective on how to approach AI in your work\nThe opportunities AI presents for marketers\nA mindset shift to help you see AI as a tool to support you\n\nThis session is ideal for marketers who want to feel more confident\, informed\, and empowered as they begin to navigate the growing role of AI in their careers. \nBecome a member to join this event\nWant to join this event? Become a member to join! We’d love for you to join us and by becoming a member you’ll also gain access to all of our other members’ events and previous webinar recordings as well as our incredible community of marketers. \nBecome a member here.
URL:https://girlsinmarketing.com/event/ai-accelerator-for-marketers-week-1-rewiring-your-mindset-around-ai-with-anjola-adebowale/
CATEGORIES:Member Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260514T120000
DTEND;TZID=UTC:20260514T124500
DTSTAMP:20260416T170458
CREATED:20260401T113823Z
LAST-MODIFIED:20260401T113823Z
UID:10000185-1778760000-1778762700@girlsinmarketing.com
SUMMARY:B2B Marketers’ Campfire
DESCRIPTION:Our Marketing Campfire Series is a welcoming space where marketers from various backgrounds come together to share stories\, tackle challenges\, and spark meaningful conversations. \nWhether you’re new to the industry\, navigating mid-level challenges\, running your own freelance business\, or working in a B2B or in-house team\, there will be a session tailored just for you. \nEach session will be hosted and facilitated by a dedicated member of the Girls in Marketing membership. These sessions are held regularly\, and you’re welcome to join as many as you’d like. We recommend attending the ones you relate the most to. \nThis session is our B2B Marketers’ Campfire – for marketers navigating the unique world of B2B. \nDive into discussions about long sales cycles\, relationship-building\, and crafting campaigns that resonate with business audiences. Exchange ideas with fellow B2B experts and brainstorm solutions to shared challenges. \nHosted by Valeria Bouchoueva\, EMEA Marketing Manager and Abigail Dickinson\, Head of Marketing. Both Girls in Marketing Members. \nAbout Valeria:\nWith 6+ years of experience in B2B SaaS and Marketing Strategy in the tech space\, Valeria is passionate about brand development and how analytics can inspire creativity. She has global experience\, having worked in the US\, Canada\, and the UK. She has supported her brand through 6+ acquisitions and is proud to be a Certified LinkedIn Marketing Insider. Despite being a self-proclaimed introvert\, Valeria is super passionate about making networking easier and fun so that everybody can see how transformational it can be! \nAbout Abigail:\nAbigail joined Orca Scan as ‘Content Marketing Manager’ in 2021 after four years as a ‘Digital Innovator’ in the Welsh public sector. Over the last three years\, she has passed through the role of ‘Marketing Manager’\, and in 2024\, she became Head of Marketing\, taking responsibility for creating and delivering the company’s strategic marketing initiatives and managing the entire marketing team. \nAbigail has a BA in Journalism\, an MA in Marketing and Digital Communication\, and two cocker spaniels named Poppy and Audrey. They love that she works remotely and is available for attention at any hour of the day. \nBecome a member to join this event\nWant to join this event? Become a member to join! We’d love for you to join us and by becoming a member you’ll also gain access to all of our other members’ events and previous webinar recordings as well as our incredible community of marketers. \nBecome a member here.
URL:https://girlsinmarketing.com/event/b2b-marketers-campfire-6/
CATEGORIES:Member Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260514T130000
DTEND;TZID=UTC:20260514T143000
DTSTAMP:20260416T170458
CREATED:20260415T132133Z
LAST-MODIFIED:20260415T132133Z
UID:10000188-1778763600-1778769000@girlsinmarketing.com
SUMMARY:AI Accelerator for Marketers: Week 2 - AI Ethics\, Copyright & Responsible Use with Angel Ariyibi
DESCRIPTION:As AI becomes a bigger part of modern marketing\, understanding how to use it responsibly is just as important as knowing how to use it effectively. \nIn this session\, we’ll explore the legal\, ethical\, and practical considerations marketers need to be aware of when working with AI. From copyright and IP ownership to ethical prompting and brand-safe content creation\, this webinar is designed to help you feel more confident navigating an area that can often feel complex or overwhelming. \nLed by Angel Ariyibi\, this session will help you build the knowledge and awareness needed to become a trusted AI operator in your organisation – someone who can use AI with confidence\, care\, and credibility. We’ll also look at why trust and transparency are becoming such important skills for marketers\, and how responsible AI usage will help define the next era of marketing careers. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \nMeet the host:\n\nAngel Ariyibi knows what happens when AI meets the real world and what can go wrong when no one stops to ask the right questions. \nAs an AI Integration Project Manager working to embed AI into business operations\, with 2+ years of experience delivering AI initiatives\, she’s seen firsthand why ethics\, governance\, and responsible use aren’t optional extras but a deep foundation of AI use. \nWith certifications in AI Security and Governance and experience working in compliance with UK\, EU and global regulatory frameworks\, Angel is one of a new generation of practitioners who believes getting AI right matters as much as getting it done. \nShe was named a Diversity Champion Finalist at the Black Tech Achievement Awards UK\, won the Tech brilliance prize with her team at Lloyd banking groups Reboot hackathon and was a UK participant of the UK’s UN CSW67 session focused on innovation and technological change. \n\nWhat we’ll cover:\n\nA clearer understanding of copyright\, IP ownership\, and the legal landscape around AI\nWhat marketers need to consider when using AI-generated content in their work\nHow to use AI in a more ethical\, brand-safe\, and responsible way\nWhy trust and transparency matter more than ever in the age of AI\n\nThis session is ideal for marketers who want to build confidence in using AI responsibly\, while staying informed on the risks\, expectations\, and best practices shaping the future of the industry. \nBecome a member to join this event\nWant to join this event? Become a member to join! We’d love for you to join us and by becoming a member you’ll also gain access to all of our other members’ events and previous webinar recordings as well as our incredible community of marketers. \nBecome a member here.
URL:https://girlsinmarketing.com/event/ai-accelerator-for-marketers-week-2-ai-ethics-copyright-responsible-use-with-angel-ariyibi/
CATEGORIES:Member Events
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BEGIN:VEVENT
DTSTART;TZID=UTC:20260518T120000
DTEND;TZID=UTC:20260518T124500
DTSTAMP:20260416T170458
CREATED:20260401T115712Z
LAST-MODIFIED:20260401T115722Z
UID:10000186-1779105600-1779108300@girlsinmarketing.com
SUMMARY:Magnetic Messaging: How to Attract Ideal Clients Through Strategic Positioning and Marketing with Giada Nizzol
DESCRIPTION:If you’ve ever found it difficult to clearly communicate the value of your work\, or felt like your marketing is blending in rather than standing out\, this session is for you. \nIn this webinar\, Giada will explore how marketers can use strategic positioning and stronger messaging to attract the right clients more easily. Together\, we’ll look at why trying to appeal to everyone can weaken your marketing\, how to better articulate the value you deliver behind the scenes and what to lead with in your messaging to make it more compelling and effective. \n \n \n \n \n \n \n \n \n \n \n \n \n \nMeet the host:\n\nGiada Nizzoli is a marketing strategist for talented but under-recognised women founders. She values strategy\, data\, and intentional action (not “just trusting our ideal clients will find us during a waxing moon”). She guides women to embrace ethical self-promotion without feeling icky\, marketing their services in a way that finally does justice to their brilliance and expertise. \n\nWhat we’ll cover:\n\nWhy being “not for everyone” can strengthen your positioning and make your marketing more effective\nHow to summarise what you do in a way that reflects the real value of your work\nWhat to lead with in your marketing so your messaging feels clear\, relevant\, and magnetic\nHow to position yourself more strategically to attract better-fit clients\nHow to approach self-promotion in a way that feels more natural\, ethical\, and aligned with your expertise\n\nThis session is ideal for marketers who want to sharpen how they communicate their value and attract more of the right opportunities through clearer\, more strategic marketing. \nBecome a member to join this event\nWant to join this event? Become a member to join! We’d love for you to join us and by becoming a member you’ll also gain access to all of our other members’ events and previous webinar recordings as well as our incredible community of marketers. \nBecome a member here.
URL:https://girlsinmarketing.com/event/ask-the-marketer-qa-why-your-b2b-social-sounds-like-everyone-else-with-magali-mas-damato-2/
CATEGORIES:Member Events
ATTACH;FMTTYPE=image/png:https://girlsinmarketing.com/wp-content/uploads/2026/04/Webinar-and-Event-Thumbnails-2026-3.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260521T130000
DTEND;TZID=UTC:20260521T143000
DTSTAMP:20260416T170458
CREATED:20260415T132250Z
LAST-MODIFIED:20260415T132250Z
UID:10000189-1779368400-1779373800@girlsinmarketing.com
SUMMARY:AI Accelerator for Marketers: Week 3 - AI Search is the New Google with Tasha Antwi
DESCRIPTION:The way people search\, research\, and find information is changing quickly and marketers need to understand what that means in practice. \nIn this session\, we’ll explore how AI is reshaping the way we gather insights\, carry out research\, and build a clearer picture of what’s happening in our markets. From shifting search behaviours to faster ways of uncovering useful information\, this webinar will help you understand how to work smarter in the AI era without losing the critical thinking needed to validate what you find. \nLed by Tasha Antwi\, this session will focus on how marketers can use AI as a research and intelligence tool – helping you surface insights more efficiently\, go deeper than manual research alone\, and turn outputs into something genuinely useful. We’ll also cover the importance of validating information\, spotting hallucinations\, and building insight reports you can trust. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \nMeet the host:\n\nTasha Antwi has led work across luxury\, fashion\, finance\, retail\, hospitality\, media and consumer brands\, including HSBC\, Gucci\, Bottega Veneta\, Ralph Lauren\, Graff Diamonds\, Barbour\, Bacardi\, Forbes\, Barceló Hotels and LEGO. \nHer expertise spans content marketing\, digital PR\, technical SEO\, Answer Engine Optimisation and AI search strategy\, delivered through holistic\, multi-platform search frameworks across complex\, multi-market organisations. \nTasha is a regular speaker at BrightonSEO and an awards judge for the UK\, US and European Search Awards\, as well as the UK Digital Excellence Awards. She has been featured in WARC\, Prolific North\, PMW\, Campaign and The Business Magazine. Prior to launching RMG\, she consulted with agencies to build Search Everywhere and AI search-ready strategies\, bringing senior-level strategic expertise into every engagement. \n\nWhat we’ll cover:\n\nA clearer understanding of how search behaviour is changing in the age of AI\nThe differences between traditional search engines and AI-led research tools\nHow to use AI to uncover faster\, deeper insights for your marketing work\nHow to validate outputs\, sense-check information\, and spot hallucinations\n\nThis session is ideal for marketers who want to improve the way they research\, analyse\, and gather intelligence in a world where AI is quickly becoming the new starting point for discovery. \nBecome a member to join this event\nWant to join this event? Become a member to join! We’d love for you to join us and by becoming a member you’ll also gain access to all of our other members’ events and previous webinar recordings as well as our incredible community of marketers. \nBecome a member here.
URL:https://girlsinmarketing.com/event/ai-accelerator-for-marketers-week-3-ai-search-is-the-new-google-with-tasha-antwi/
CATEGORIES:Member Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260528T130000
DTEND;TZID=UTC:20260528T143000
DTSTAMP:20260416T170458
CREATED:20260415T132400Z
LAST-MODIFIED:20260415T132400Z
UID:10000190-1779973200-1779978600@girlsinmarketing.com
SUMMARY:AI Accelerator for Marketers: Week 4 - Prompting With Purpose with Anjola Adebowale
DESCRIPTION:The quality of what you get from AI often comes down to the quality of what you ask. \nIn this session\, we’ll explore how marketers can move beyond basic prompts and start using AI in a more thoughtful\, strategic\, and effective way. Rather than relying on generic instructions and surface-level outputs\, this webinar will help you understand how to communicate with AI for more meaningful\, high-value work. \nLed by Anjola Adebowale\, this session will show you how to build stronger prompting habits that support everything from campaign planning and audience understanding to strategic thinking and idea development. We’ll also look at how to shape prompts so they reflect your brand voice\, as well as how to use multi-step prompting to guide AI towards more useful\, refined outputs. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \nMeet the host:\n\nAnjola Adebowale is a Data and AI Consultant at Microsoft\, specialising in the design and development of data platforms and generative AI-powered applications\, with oversight of data engineering workloads. \nShe has contributed to large-scale programmes such as the Premier League\, as well as projects across both the private and public sectors\, with a particular focus on generative AI solutions. \nShe has been recognised with the BTA Rising Star Award\, and Microsoft Industry Solutions’ EMEA Star and Rise Awards given to teams who have built world class solutions\, along with multiple nominations for her contributions to diversity and inclusion. \nBeyond her consulting role\, Anjola serves as Co-lead of Microsoft UK’s Black Employees Group reflecting her commitment to fostering inclusive communities and nurturing future tech talent. \n\nWhat we’ll cover:\n\nA clearer understanding of how prompting influences the quality of AI outputs\nHow to build structured prompting frameworks that lead to stronger results\nWays to use AI for campaign planning\, audience insights\, and strategic thinking\nHow to tailor prompts to better reflect your brand voice and context\nHow multi-step prompting can help you get more useful\, refined\, and strategic outputs\n\nThis session is ideal for marketers who want to get more out of AI by improving how they brief\, guide\, and collaborate with it in their day-to-day work. \nBecome a member to join this event\nWant to join this event? Become a member to join! We’d love for you to join us and by becoming a member you’ll also gain access to all of our other members’ events and previous webinar recordings as well as our incredible community of marketers. \nBecome a member here.
URL:https://girlsinmarketing.com/event/ai-accelerator-for-marketers-week-4-prompting-with-purpose-with-anjola-adebowale/
CATEGORIES:Member Events
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BEGIN:VEVENT
DTSTART;TZID=UTC:20260529T120000
DTEND;TZID=UTC:20260529T124500
DTSTAMP:20260416T170458
CREATED:20260313T120737Z
LAST-MODIFIED:20260401T121046Z
UID:10000181-1780056000-1780058700@girlsinmarketing.com
SUMMARY:Ask the Marketer Q&A: Why Your Strategy Needs More Failure with Grace Miller
DESCRIPTION:Most marketing teams say they want to be more innovative. But then every decision has to be “safe”\, every idea has to be “proven”\, and every campaign has to work first time. \nAnd that’s exactly how you end up with a strategy that looks fine on paper… but doesn’t really move anything forward. \nIn this Ask the Marketer Q&A\, we’re joined by Grace Miller\, Head of Failure and Experimentation at FlightStory for Steven Bartlett & The Diary of a CEO\, to talk about why the best strategies aren’t built on perfect plans – they’re built on smart failure\, fast learning\, and the confidence to test what others won’t. \n \n \n \n \n \n \n \n \n \n \n \nMeet the host:\n\nGrace Miller is the Head of Failure and Experimentation for FlightStory\, the media company behind Steven Bartlett’s globally renowned podcast\, The Diary of a CEO (15 Million subscribers)\, and also home to We Need To Talk with Paul C Brunson\, Begin Again with Davina McCall\, Hot Smart Rich with Maggie Sellers Reum and more. With a background in marketing and social media previously in the aviation industry\, Grace now focuses on Experimentation and Failure. Grace is a prominent voice in the industry on marketing\, experimenting\, failing and finding new ways to grow your company and has amassed over 22\,000+ followers on LinkedIn. She is your go-to person for experimenting on social media\, hearing about new features on platforms and how failure could be your biggest advantage. \n\nWe’ll cover:\n\nWhat failure actually means (and what failure isn’t)\nHow to build experimentation into your strategy without creating chaos\nThe most common reasons teams avoid testing and how to shift the culture\nHow to learn faster from what didn’t work\, without losing stakeholder trust\n\nIf you’ve been relying on best practice\, playing it safe\, or feeling pressure to get it right every time – this session will help you reframe failure as a strategic advantage\, and leave with practical ways to test\, learn\, and grow with more confidence. \nBecome a member to join this event\nWant to join this event? Become a member to join! We’d love for you to join us and by becoming a member you’ll also gain access to all of our other members’ events and previous webinar recordings as well as our incredible community of marketers. \nBecome a member here.
URL:https://girlsinmarketing.com/event/ask-the-marketer-qa-why-your-strategy-needs-more-failure-with-grace-miller/
CATEGORIES:Member Events
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BEGIN:VEVENT
DTSTART;TZID=UTC:20260603T120000
DTEND;TZID=UTC:20260603T124500
DTSTAMP:20260416T170458
CREATED:20260320T105242Z
LAST-MODIFIED:20260401T120832Z
UID:10000183-1780488000-1780490700@girlsinmarketing.com
SUMMARY:The Psychology of the Inbox: Design\, Copy and Attention with Beth O’Malley
DESCRIPTION:Even good emails get ignored — and it’s rarely because they’re “bad”. \nIn the final session of the series\, we shift from systems and infrastructure to human behaviour. This session explores how people actually experience email in crowded inboxes\, and why attention — not creativity — is often the biggest constraint. \nYou’ll learn how habit\, cognitive load\, and context influence opens and engagement\, and how to design and write emails that are easier to notice\, scan\, and act on. The focus is on clarity over cleverness\, and reducing friction at every stage of the inbox experience. \nThis session ties the series together by showing how delivery\, measurement\, and psychology all intersect in real-world email performance. \n \n \n \n \n \n \n \n \n \n \n \nMeet the host:\n\nBeth O’Malley is the Founder of astral\, an unstoppable CRM\, HubSpot and email marketing expert (and an ADHDer with a great sense of humour).She’s trained thousands of marketers\, developed industry-shaping guidelines\, practices and training. Plus\, she’s helped businesses generate £10M+ in assisted revenue from her expertise in just 18 months. She’s been awarded best Full-Service CRM & Email Agency 2024\, Top International Women Entrepreneurs\, and a recognised HubSpot Partner. Beth helps businesses reimagine\, rethink and transform CRM\, HubSpot data\, and email marketing. \n\nWhat we’ll cover:\n\nHow attention\, habit\, and context shape inbox behaviour\nDesigning emails for scanning\, not reading\nWhy clarity consistently outperforms cleverness\n\nBecome a member to join this event\nWant to join this event? Become a member to join! We’d love for you to join us and by becoming a member you’ll also gain access to all of our other members’ events and previous webinar recordings as well as our incredible community of marketers. \nBecome a member here.
URL:https://girlsinmarketing.com/event/the-psychology-of-the-inbox-design-copy-and-attention-with-beth-omalley/
CATEGORIES:Member Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260604T130000
DTEND;TZID=UTC:20260604T143000
DTSTAMP:20260416T170458
CREATED:20260415T132504Z
LAST-MODIFIED:20260415T132504Z
UID:10000191-1780578000-1780583400@girlsinmarketing.com
SUMMARY:AI Accelerator for Marketer: Week 5 - Using Data Insights & Automation with Augustina Adjeis
DESCRIPTION:AI can do far more than speed up content creation – it can also help marketers make better decisions\, uncover clearer insights\, and streamline the work that supports growth behind the scenes. \nIn this session\, we’ll explore how to use AI as a practical tool for analysis\, decision-making\, and automation. From reviewing campaign performance and spotting patterns in your data to turning raw numbers into clearer stories\, this webinar will help you understand how AI can support smarter\, more strategic marketing without adding to your workload. \nLed by Augustina Adjei\, this session will also look at how AI can be used to automate parts of your day-to-day marketing operations – helping you save time\, reduce manual effort\, and create more space for higher-value work. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \nMeet the host:\n\nAugustina Adjei is an award-winning Technical Product Manager with over 5 years of experience across multiple industries — including financial services\, engineering technology\, semiconductors\, and startups. \nHer background is built on one consistent thread: taking complex\, high-stakes environments and making them work better. She has a natural systems mindset\, and a track record of identifying where inefficiency lives and designing the processes that resolve it. \nAlongside her corporate career\, Augustina works with business owners and professionals navigating the rapidly shifting AI and automation landscape. For those feeling overwhelmed by the options\, stretched thin by their operations\, or unsure where technology can genuinely help – she brings the clarity that experience across industries tends to give. She focuses on practical implementation over hype\, helping her clients build systems that actually hold up under the pressure of a real\, growing business. \nShe has mentored and facilitated workshops for over 5000 professionals\, and is known for translating technically complex ideas into decisions people can act on immediately. \nA career mentor and public speaker\, Augustina is committed to making AI and automation accessible to the people who stand to gain the most from it — not just those who already have a technical team behind them. \n\nWhat we’ll cover:\n\nHow to use AI to analyse campaign performance and surface useful patterns faster\nWays to generate recommendations and insights from your marketing data\nHow AI can support stronger data storytelling by turning raw information into clear\, compelling narratives\nPractical examples of AI automations for reporting\, email follow-ups\, planning\, and marketing operations\nHow to use AI to scale your output more sustainably\, without increasing burnout\n\nThis session is ideal for marketers who want to use AI in a more practical\, operational way – helping them work more efficiently\, communicate insights more clearly\, and support growth with less manual effort. \nBecome a member to join this event\nWant to join this event? Become a member to join! We’d love for you to join us and by becoming a member you’ll also gain access to all of our other members’ events and previous webinar recordings as well as our incredible community of marketers. \nBecome a member here.
URL:https://girlsinmarketing.com/event/ai-accelerator-for-marketer-week-5-using-data-insights-automation-with-augustina-adjeis/
CATEGORIES:Member Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260610T130000
DTEND;TZID=UTC:20260610T143000
DTSTAMP:20260416T170458
CREATED:20260415T132613Z
LAST-MODIFIED:20260415T132613Z
UID:10000192-1781096400-1781101800@girlsinmarketing.com
SUMMARY:AI Accelerator for Marketers: Week 6 - The Future of AI in Marketing & Your Career with Tasha Antwi
DESCRIPTION:As AI continues to evolve\, marketers need to think beyond what’s useful now and start preparing for what comes next. \nIn this final session of the AI Accelerator\, we’ll look ahead at the future of AI in marketing and what it could mean for your role\, your skills\, and your long-term career development. From autonomous agents and predictive marketing to increasingly personalised customer journeys\, this session will help you understand where the industry is heading and how to stay ahead of it. \nLed by Tasha Antwi\, this webinar will explore the skills and ways of thinking that are likely to define the next generation of marketers\, along with how to position yourself as someone who can confidently lead in an AI-shaped future. It’s about future-proofing your role\, strengthening your value\, and understanding how to take your next steps with greater clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \nMeet the host:\n\nTasha Antwi has led work across luxury\, fashion\, finance\, retail\, hospitality\, media and consumer brands\, including HSBC\, Gucci\, Bottega Veneta\, Ralph Lauren\, Graff Diamonds\, Barbour\, Bacardi\, Forbes\, Barceló Hotels and LEGO. \nHer expertise spans content marketing\, digital PR\, technical SEO\, Answer Engine Optimisation and AI search strategy\, delivered through holistic\, multi-platform search frameworks across complex\, multi-market organisations. \nTasha is a regular speaker at BrightonSEO and an awards judge for the UK\, US and European Search Awards\, as well as the UK Digital Excellence Awards. She has been featured in WARC\, Prolific North\, PMW\, Campaign and The Business Magazine. Prior to launching RMG\, she consulted with agencies to build Search Everywhere and AI search-ready strategies\, bringing senior-level strategic expertise into every engagement. \n\nWhat we’ll cover:\n\nA clearer understanding of where AI in marketing is heading next\nInsight into emerging developments such as autonomous agents\, predictive marketing\, and personalised customer journeys\nThe skills that are likely to define the next generation of high-impact marketers\nHow to future-proof your role and continue growing your value in an AI-driven industry\nHow to position yourself as the AI-powered marketer organisations will increasingly need\n\nThis session is ideal for marketers who want to look ahead with confidence\, understand what’s changing\, and take a more proactive approach to building a relevant and resilient career. \nBecome a member to join this event\nWant to join this event? Become a member to join! We’d love for you to join us and by becoming a member you’ll also gain access to all of our other members’ events and previous webinar recordings as well as our incredible community of marketers. \nBecome a member here.
URL:https://girlsinmarketing.com/event/ai-accelerator-for-marketers-week-6-the-future-of-ai-in-marketing-your-career-with-tasha-antwi/
CATEGORIES:Member Events
ATTACH;FMTTYPE=image/png:https://girlsinmarketing.com/wp-content/uploads/2026/04/Webinar-and-Event-Thumbnails-2026-7.png
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