Email remains an important part of a successful marketing strategy. At present there are many email marketing services that can help your business. The aim of these email marketing services is to simplify the process of email marketing for you...
It’s a well-known fact that marketing agencies always go above and beyond for their clients, so why not do this for themselves? In a digital era where agency competition is at an all time high, it has never been more...
It is a well known fact that a successful marketing strategy involves email marketing. Maybe you're just starting out with email marketing or, maybe you have been doing email marketing for a while but are not getting the results you...
Fancy becoming a copywriter? Well this post will help you decide if it’s for you and how to get into copywriting without any experience. Copywriting is the art of being able to sell people an idea. It’s ultimately a writing...
As of recently, many brands are thinking about how to pivot their messaging and content strategy due to COVID-19. I'm sure we speak for many of you who are pulled in different directions with a huge case of information overload....
I don't know about you, but I'm big into making plans. I like to have an idea of what I'm doing as far in advance as I can (don't even get me started on meal planning). This isn't always possible...
The sign of a successful marketing email is a high level of engagement. Yes, it is great if your latest email generated a 70% open rate- but are these people actually bothering to engage with your content? This is where...
It's important for us marketeers to understand how to use customer data effectively and how to avoid spamming. So, let's go ahead and give you a quick whizz through the power of personalised emails and how to harness it....
Do you want to help move users down the funnel? It's time to put yourself in your target persona’s shoes. Think about; what they want, and what they’re searching for. You should do this by defining your content marketing strategy...
If you’re looking at developing your video strategy internally, we have supplied a few tools and templates that are useful when it comes to planning and creating your project....