Our book reviews are here to inform you of the best Marketing and PR based books out there that can enhance your knowledge – it’s a bookworms dream to read books that not only inspire and empower them but talk about a topic of interest too which is why we’re reviewing some of the BEST books!
If you are generalist, content or brand marketer, I would highly suggest reading 'Contagious: Why Things Catch On'. Unsurprisingly, there’s no such thing as a magic formula but Jonah Berger reveals the secret behind word-of-mouth and why people buzz about...