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Digital Marketing Executive

Digital Marketing Executive

Location: Manchester

Type: Full-Time

Deadline: 28/03/2021

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Job Description

CONTRACT TYPE: Permanent

HOURS: Full time (37.5 per week)

LOCATION: Manchester but may be required to travel

SALARY: £25,000 to £30,000 (dependent on experience)

INTERVIEW DATE: Tuesday 13th April 2021, 9:00-17:00
(Approx. timings: 9:00 – 13:00, Morning Assessment Centre | 13:00 – 14:00, Lunch & Deliberations | 14:00 – 17:00, Interviews for candidates successful in morning assessment centre).

Interviews are due to be held on campus with social distancing measures in place. We will continue to follow government guidance around this and will share further details and guidance with shortlisted candidates.

We are seeking to appoint an innovative and highly skilled Digital Marketing Executive. Your primary focus will be to maintain the integrity of UA92’s digital profile, bringing creativity and flare in developing and growing our digital presence and working collaboratively with colleagues to evolve UA92’s digital identity. You’ll work across the Marketing and Engagement team, supporting and driving forward key agenda’s and strategies, whilst retaining ownership of our digital profile. Alongside your creativity and innovative thinking, you’ll be a pragmatist, a self starter and proactive in the way you work.

You will join an agile and forward-thinking Marketing and Engagement team, in what is a challenging time for the sector and across the professional landscape. With big ambitions, a pragmatic approach and a core culture of being confident to think and be different, you’ll welcome collaboration and innovation, whilst also ensuring you remain commercially astute. Meaning you’ll be confident with your ideas, daring with your ambition and realistic in your delivery. You’ll be action based and data driven, measuring impact and success to inform your next move.

Your responsibilities will include:

  • Developing, managing, and maintaining UA92’s digital profile across all platforms including but not limited to; social media, e-campaigns, UA92 search sites, and the UA92 website.
  • Being a digital ‘all-rounder’ who will drive UA92’s digital marketing activity across all internal and external platforms, be accountable for paid social activities and in some cases working with media agencies on PPC.
  • Being responsible for the UA92 website content and user journey, ensuring content is accurate and engaging
  • Effectively evaluating and reporting on the success of UA92’s digital marketing activity across all platforms, and providing comprehensive proposals for improvement, growth, efficiency and value.
  • Working creatively, at times in collaboration with others, to create compelling and distinctive content in order to engage a diverse group of stakeholders.
  • Driving awareness of the UA92 brand and being responsible for delivering an outstanding digital experience.

The successful candidate will have:

  • A degree or relevant professional qualification relating to marketing, communications or digital.
  • Competency in digital data analytics and reporting.
  • Experience of leading social media campaigns to increase engagement, and monitoring analytics to inform future campaigns.
  • Experience of using social media for advertising purposes.
  • Experience and knowledge of all current and future social media channels and platforms and be up to date with algorithms and how to achieve best results.
  • Experience of delivering successful and cohesive digital marketing campaigns, on time and to a strict budget.
  • Excellent written communication skills with experience of producing creative and compelling written content including social media, web copy and email.
  • Proven ability to deliver a digital media strategy.
  • Adobe suite experience including photoshop, illustrator or editor.
  • Experience of producing creative content and effectively managing a website.
  • Strong understanding of the demands and requirements of different online platforms and channels with the ability to schedule content that caters to these variances.
  • Experience of being a brand guardian for a strong brand.

 

Transform Higher Education: Join the UA92 Team

At UA92 we see things differently. We believe in the power of you.

Newly opened to students in 2019, we are building a “best in class” team of expert educators and experienced professionals, with the ability to drive this game-changing organisation forward at pace, establishing it quickly as a sector leader.

At UA92, you will have the opportunity to make an impact in a place where innovation is constant, challenging convention is embraced, and the vision is big!

If you’re a highly skilled, forward-thinking team player with an entrepreneurial spirit and a passion for social mobility through life-transforming, career-making higher education, then we’re keen to hear from you!

UA92 values diversity and is committed to equal opportunities. We welcome applications from all sections of the community

Apply using the link below. You will need to create an account with UA92 to apply.

Apply Now