Our mission

We exist to educate, elevate and empower women to build a career they love.

It’s our mission to help bridge the digital skills gap and equalise gender seniority in marketing.

What matters to us?

We believe in creating a safe space for women to learn, connect and grow. 

Our goal is to reignite the spark and excitement in professional and aspiring marketers throughout their career by providing education, community and development opportunities.

Meet the team

They say great work requires great people, and we happen to think ours are some of the best.

Olivia Hanlon

Founder and CEO

Amy Lewin

Head of Marketing

Martha Mae

Head of Product

Keira Penney

Social Media Manager

Company history

Since Girls in Marketing was founded in 2019, our members community has flourished and our online following has snowballed, resulting in Girls in Marketing becoming one of the largest online learning platforms for marketers. 

Let’s take a look back at our journey to this point…

Girls in Marketing is founded

Picture this. It’s a summer’s Sunday and Olivia sits at a cluttered table in Starbucks, sipping on an iced oat latte. This is where Girls in Marketing was born. Girls in Marketing began as a passion project built to create a space for women in the marketing industry, just like Olivia, to learn, grow and meet other marketers.

August 2019

Having witnessed the appetite for a platform like Girls in Marketing, Olivia saw a gap in the market to create something powerful. In 2020 Olivia left her marketing job and made the leap to run Girls in Marketing full-time.

2020

Girls in Marketing Membership launches

In 2021 the Girls in Marketing membership was launched, giving a whole new meaning to the word ‘community’. In just one year, Girls in Marketing became home to hundreds of marketers, all building a career they love with the help and support of our courses, resources and the Girls in Marketing team.

January 2021

2022 was a year of growth for Girls in Marketing and our team. We hosted in-person events, delivered new marketing courses, worked on exciting brand partnerships and developed our membership to make it better than ever. This is just the beginning for Girls in Marketing and we can’t wait for you to join us on this exciting journey.

2022

Why we exist

When we’re asked what keeps us motivated, we remind ourselves that the Office for National Statistics declares that the average gender pay gap is 8.3%, yet the average gender pay gap in marketing is 28%. 

This is a huge problem not only for women, but for the marketing industry as a whole. 

Women deserve better and it’s our mission to be a part of the solution.

Our partners

We’re lucky to have worked with so many brands who understand our mission and want to get involved with what we do.

Thanks to our partners, we’ve been able to create incredible events and resources for our community and achieved some pretty spectacular results.

Adobe Express Case Study

Adobe Express are one of our longest standing partners and we couldn’t be more proud to have worked with them on some incredible projects.

Training opportunities for your marketing team

Explore the Girls in Marketing team membership and check out our upcoming training days!