If you’re looking for the best way to market yourself, what better way to do that than creating an online marketing portfolio. It’s a great way to showcase and offer your services, particularly if you are looking at a marketing...
We all know engagement is key when running a social media account, but how do we increase engagement while running a Facebook page? Follow our top tips to make sure your Facebook page is all about quality....
Benchmarking can be used to in two key ways; measuring your performance against your competitors, and measuring the performance of your business itself....
There’s no doubt that when it comes to both B2B and B2C marketing that Facebook has a lot to offer you and your business, from business growth to sales. However, for this to succeed you need to go beyond sharing...
If you have a blog or a website which doesn’t sell products, there are still some ways out there to monetise your project. This is where affiliate links come into play. They may not be the most profitable way of...
Email marketing during a pandemic is one of the most efficient and effective ways to communicate with your consumers. It is important you use this this channel wisely and not to the detriment of your business....
When it comes to brand promotion no matter the product, Instagram is an extremely powerful platform to engage with your audience and drive traffic to your website or eCommerce. However, Instagram currently restricts links to one and it has to...
According to Hubspot - "Marketers who use segmented campaigns note as much as a 760% increase in revenue" (2020). Those are some impressive statistics! So where do you start when looking at how to segment your email database?...
While Instagram was late to the party in terms of Stories, it doesn’t disregard the fact that the feature has rapidly become immensely successful since launching in 2016....
As a digital marketer, when you’re able to master the art of successful Pinterest SEO, you’re sure to feel accomplished and happy when you start to reap the rewards....