Top 24 Marketers to Follow in 2024

Staying inspired by other marketers is a pivotal part of our career journey and as we look ahead to 2024, we want to celebrate our wonderful community and highlight the women making their mark on the industry. 

In 2023, the marketing industry is buzzing with energy and we’re here for it!

New strategies are grabbing our attention and fuelling our passion as marketers faster than we can keep up. And guess who is right at the heart of this energy? Trailblazing women crafting innovative campaigns, creating content, and reshaping the marketing industry for the better. 

Every year, we spotlight top marketers to follow with our list. 2023 is no different, but it is extra special because you got involved.

Whether you nominated yourself or someone else, you decided who featured on our iconic list and it’s finally here!

Why did we create this list?

We created this list to highlight the incredible work of women in the marketing industry!

We want to showcase and celebrate their work with our growing community of 300,000 + marketers. 

Our list is for anyone who…

As marketers staying inspired is pivotal and, as we look ahead to 2024, we want to celebrate the women shaping the marketing landscape!

Top 24 Marketers to Follow in 2024

Click on the profile to find out more about each marketer and follow them on their chosen social media platform. 

Natalia Cortazar

Founder & Managing Director of The Good Egg

Tonina Takova

Head of Strategy at Social for Good

Charelle Griffith

Business & Marketing Strategist

Shevy Anstey

Senior Digital Marketing Manager at Switchee

Beth O'Malley

Founder of Astral Digital

Miracle Inameti-Archibong

SEO Consultant, Trainer & Speaker

Imogen Pickton

Account Manager at Veritas

Allanah Micallef

Digital Marketing Executive at Utilita Energy

Olga Andrienko

Vice President of Brand Marketing at Semrush

Nia Patel

Marketing Executive at Little Dish

Rosa Mitchell

Business Director at connective3

Abi Carey

Head Of Paid Social at Overdrive Digital

Fatima Khan

Marketing Manager at VISUfarma

Livi Arnold

Communications Director at Women in Data®

Tasha Antwi

SEO & Search Strategy Consultant

Grace Hall

Freelance Copywriter & Content Writer

Carina Farrell

Account Manager at Kurogo

Eniola Akinsanya

Senior Creative Partnership Executive at Whalar

Laura Colciago

Senior Regional Social Media Strategy & Planning Manager EU at Getir

Mercy Fulani

Freelance Digital Designer

Zoe Marcar

Founder & Social Media Manager of ZJM Marketing

Kiera Sowery

Digital Marketing & PR Coordinator at Elent

Simone Rowe

Social Media Manager at Raffingers Marketing

Annie-Mai Hodge

Founder of Girl Power Marketing

Want to check out our previous lists?

Can’t get enough of this years list? 

We’ve got you! 

We released our first top marketers to follow list way back in 2021.

You can go right back and take a look at our lists of top marketers to follow in 2022 and 2023. Both of which are jam-packed women who are shaping the marketing industry. 

Check our our previous lists: Top 22 Marketers to Follow in 2022 and Top 23 Marketers to Follow in 2023.

Listen to The Girls in Marketing Podcast

Whether you’re a marketing veteran or just dipping your toe into the industry, our Girls in Marketing Podcast has a little bit of something for everyone.

Hosted by the Girls in Marketing team, we shine a spotlight on industry leaders and current marketing topics to spark debate and discussion around key issues in the marketing world today.

Don't miss out on the fun, come and join us!

The Girls in Marketing Membership

Join our incredible community, meet other marketers, and accelerate your career.