digital marketing post coronavirus

The Coronavirus crisis has seen marketeers left confused, anxious and apprehensive. Your marketing strategy may have been put on hold. But there are ways to carry on in a way that is appropriate and sensitive to the current situation.

Customers Greatest Influence

So many brands are now choosing to work with influencers. Working with influencers is attractive to many brands for a number of reasons. They are appealing to work with for their wide reach, engaging followers and reliable reputation. However, could the influencers with the greatest power be people who already know your brand?