At Girls in Marketing, we understand that there are hundreds of marketing courses and resources online but whittling it down to the best ones can be difficult, especially if you’re not sure about spending a lot of money. However, there are many affordable options out there (some courses are even free!). If you’re someone who wants to constantly improve themselves and any skills that you have (or wish to have!), then you’ve come to the right place.
To save you any wasted time, and to speed up your learning process; we’ve created a list of courses from various websites which we think will be interesting for you to check out. Some of these marketing courses do have a price but we’ve tried to keep it to the most affordable options since we believe you shouldn’t have to pay for education!
The digital marketing courses below are some of the best we could find, and we want to share them with you all as part of our Girls in Marketing community.
Share them around if you find any of them helpful but just be sure to spread the word about our community and where you originally found the course, it helps us grow!
Girls in Marketing – Your Journey to Successful Freelance Marketing Course (£14.99 until 15th June)
Learn about everything freelance marketing related; from the basics of setting up a freelance profile to how to maintain strong and healthy freelance/client relationships. This course has 6 modules and details how you can make a success fo your freelance marketing journey. For many people, freelancing is a great way to get some experience in the marketing whole before finding a full-time position. However, it can also be a way for you to leave your 9 to 5 and earn an income from home. The potential of freelance marketing is huge and we’ve created this course to help start your journey or enhance it (if you’re already freelancing!).
Google Digital Garage: Fundamentals of Digital Marketing (FREE)
Do you want to learn all about the basics of digital marketing? Google’s FREE 40 hour course might be something of interest to you. It covers how to plan your online strategy, Google ads, and some social media bits as well as lot’s of other areas. It’s the perfect course if you’re just starting out in the industry as it’s recognised by a vast amount of employers. Plus, it’s a great way to spruce up your knowledge!
Moz SEO Basics Course (FREE)
Learn the basics of Search Engine Optimisation with the Moz SEO Basics course which includes hours of video footage for you to enjoy and learn more about SEO as a whole. The course claims to be only one hour (in total) but feel free to take more time digesting any information on the page and through video.
Delve into the six core components of SEO throughout this quick course including link building, SEO strategy and keyword research too. This is perfect for a wide range of people, even if you’re a beginner you can get started with this marketing course. We would say it’s one of the best marketing courses out there. Plus, it’s FREE!
Grow Your Pinterest Traffic with Ell (around $50)
Do you want to become a Pinterest mastermind and increase your website traffic in a few short months? Ell Duclos Pinterest course is the best Pinterest strategy course out there for those getting started, especially if you’re a blogger wanting to improve your marketing strategies. Pinterest can be extremely overwhelming for even the most experienced digital marketer so making sense of it is great! While this is around $50 normally, Ell sometimes has sales on throughout the year which you should take advantage of if you don’t want to fork out for the course’s original price.
SEO Made Simple Neil Patel Step-by-Step Guide (FREE)
SEO is complex for even those in the digital industry who specialise in it, no one knows exactly how it works so essentially, it’s just a guessing game for everyone. However, Neil Patel is a key digital marketer in the YouTube world who has written down his tips and tricks of SEO in this guide. While it’s not a course, his guide along with the accompanying YouTube videos are great for anyone looking for one of the best marketing courses out there. Even if this doesn’t sound like your sort of thing, Neil’s website has tons of engaging and interesting marketing content to check out so it’s worth having a look.
Hubspot Academy: Content Marketing Course (FREE)
Learn more about content marketing with the Hubspot FREE course, it gives you the ability to become a stronger, and more strategic content marketer as well as the knowledge to write content that will rank on Google. It’s suitable for all different types of content marketers, from beginners, to experts. The course is great way to add to your current knowledge and learn some new and exciting stuff around content.
Digital Marketing Bootcamp: Social Media Marketing Course (FREE)
Anyone wanting to improve their knowledge of social media should have a look at this course being offered for free by Acadoceo Academy. The course is tailored to business owners or those wanting to improve their business social media strategy, but this still applies to you, even if you’re a girl in marketing just getting started. Have you always wanted to know how to write the perfect Instagram caption or hone in your hashtag skills on Twitter? This course may be perfect for you to try out.
Facebook Ads – LinkedIn Learning Course (FREE)
Amplify your Facebook ad campaigns through learning the basics and some more in-depth knowledge on this LinkedIn Learning course. There is a whole world full of possibilities with Facebook Ads and if you want to run them or have to run them for your job but you’re a little unsure, this is a great way to understand them. Effectively create, budget and manage Facebook ads after you’ve completed this course. What’s better is, you’ll feel super confident with what you’ve learnt and will probably want to learn more skills afterwards.
Yoast SEO for Beginners Course (FREE)
SEO (Search Engine Optimisation) is a critical part of any digital marketing strategy and if you’ve never considered venturing out into it, taking a basic course can be a great way to understand if you’d like to work in that area. Yoast is a WordPress plug in too, so if your website (or blog) uses WordPress, you’ll be familiar with the best practices for good SEO. Take this course to further understand how Google works and the best practices for SEO.
Have you taken one of these courses and loved it? Let us know by messaging us on Instagram or even emailing us too. If you have a course, you think would benefit our community and want to share it with us then we’d love to chat more. Email us or fill out our contact form and we will get back to you as soon as we can.
Courses marked with (*) are affiliate links.