Your freelance social media journey officially begins with your first client. No matter how big or small your business is, clients are crucial. Here, you can find out how to positively prepare yourself for landing your first client.

Reputation is a matter of perception. As marketers we have a double role. On the one hand, we must be very precise and make sure that all the actions we take are in line with the message the company wants to transmit. On the other hand, we must monitor, respond and resolve those reviews made by users mainly on the Internet.

Social media creates a ‘face’ for your brand, meaning consistency across all platforms is paramount. While it is no easy task, achieving consistency will help you to grow your audience, increase engagement and strengthen your brand. If you’re a marketer struggling to achieve consistency across your social media platforms, we've got you covered! Below we have outlined some top tips to help with your social media marketing.