How is influencer marketing shifting in 2024?

Do you think that influencer marketing is dead? It’s a rumour that’s been circling online for a while, but we think it’s far from the truth.  Influencer marketing isn’t dead, […]

A guide to working with a micro-influencer

When it comes to Influencer Marketing, we immediately think of reality TV stars or people who take pictures of their aesthetically pleasing coffee. That’s true, but influencers are unreal for […]

Examples of successful co-marketing partnerships

Co-marketing partnerships bring brands together to reach new audiences, enhance brand credibility, keep up with trends and achieve business objectives. To truly work, a partnership has to be a win-win […]

An introduction to affiliate marketing

When you search for affiliate marketing, you might become overwhelmed with information. Let’s talk about an introduction to affiliate marketing, what it is and why brands choose to use affiliates. Likewise, […]