Multi-platform SEO: What is it and where did it come from?
Search engine optimisation (SEO) is incredibly powerful and often considered one of the most important practices in digital marketing. But is SEO on its way out? Many marketers have begun […]
Why is keyword research important? (and how to do it)
Keyword research is a term that most marketers are familiar with by now. But what actually is keyword research and why is it so important for marketers to understand? Utilising […]
Where to get started learning SEO
Search engine optimisation (SEO) is a critical part of any website’s success. But while it’s important to get started learning SEO to build your website’s authority, it’s also important to […]
How to implement a local social media strategy
When running a social media account for a small business, or even for your own freelance work, you need to think about the two types of followings – local and […]
Why long-tail keywords are important for SEO: Everything you need to know
Long-tail keywords are a powerful weapon when it comes to hitting those high rankings. They’re the holy grail of SEO, if you like. Like the sound of that? Here’s everything […]
Page load speed: What it is and how to improve it
It’s not only search engines that will penalise you for slow page load speed. It’s users too. Let’s take a look at how to improve page load speed, what it […]
Everything you need to know about local SEO
Local SEO is hugely important, particularly for small businesses. Customers search for the best services near them – and want fast results. The goal is to ensure people pick you out […]
E-A-T explained: What you need to know
Let’s talk about E-A-T. This is a hugely important topic in SEO, often mentioned, yet many are still in the dark about what this acronym is all about. The fact […]