Why is keyword research important? (and how to do it)
Keyword research is a term that most marketers are familiar with by now. But what actually is keyword research and why is it so important for marketers to understand? Utilising […]
Where to get started learning SEO
Search engine optimisation (SEO) is a critical part of any website’s success. But while it’s important to get started learning SEO to build your website’s authority, it’s also important to […]
How to implement a local social media strategy
When running a social media account for a small business, or even for your own freelance work, you need to think about the two types of followings – local and […]
Why long-tail keywords are important for SEO: Everything you need to know
Long-tail keywords are a powerful weapon when it comes to hitting those high rankings. They’re the holy grail of SEO, if you like. Like the sound of that? Here’s everything […]
Page load speed: What it is and how to improve it
It’s not only search engines that will penalise you for slow page load speed. It’s users too. Let’s take a look at how to improve page load speed, what it […]
Everything you need to know about local SEO
Local SEO is hugely important, particularly for small businesses. Customers search for the best services near them – and want fast results. The goal is to ensure people pick you out […]
E-A-T explained: What you need to know
Let’s talk about E-A-T. This is a hugely important topic in SEO, often mentioned, yet many are still in the dark about what this acronym is all about. The fact […]
