What is the importance of social media marketing?
With the progression of digital technologies, do we know what the true importance of social media marketing is? Using social media in your strategy can have many benefits for marketers. […]
A guide to using Youtube for marketing your business
92% of marketers state that video is an important part of a marketing strategy, a figure that is only continuing to rise. There’s never been a better time to start […]
How to broadcast a professional Facebook Live
Social media is at the heart of marketing, especially through broadcasting a professional Facebook Live. Over the past couple of years, stats show how cost-effective video is and how much […]
6 ways to be consistent across your social media channels
Social media creates a ‘face’ for your brand, meaning consistency across all platforms is paramount. While it is no easy task, achieving consistency will help you to grow your audience, […]
Improve your brand’s social media in under 10 minutes using insights
Let’s be real, a bit of frustration can happen when your brand seems to not reach the right people on social media. No worries! There’s hope and it’s all within […]
5 reasons why organic social media still matters
Organic and paid social media marketing go together like yin and yang – both of these methods work together to create a successful social media strategy. Whilst sponsored posts have […]
Customer acquisition vs retention for social media marketing
If you’re a marketer using social media, you must adjust your strategy depending on if you’re reaching out to new audiences or maintaining relationships with existing ones. This refers to […]
How to successfully plan your social media content
We’ve all been there, when you’re stuck in a rut when planning your social media there’s nothing worse. Here are a few hints and tips to help you get started […]
Things to consider when creating your social media aesthetic
With dozens of social media platforms available, how do you keep your personality and message consistent across multiple platforms? Our main tip would be: choose your path and stick with it. […]
