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How To Think Outside The Box in Marketing with Jo Bird

27th September, 2023 @ 12:00 pm - 1:00 pm

Thinking outside the box is less about what’s outside the box and more about overcoming the walls to see the limitless sky of opportunities. 

Get ready to buckle up for a creative adventure because we’re giving you the tools to think outside the box for your next marketing campaign. Join Jo Bird, Creative Director at Lounge Underwear, as she takes you on a journey of her creative process, and how you can put it into action yourself. 

As marketers, we’re constantly seeing extraordinary marketing campaigns, but the real magic comes before the distribution. Marketing magic truly starts in the planning phase where we can unleash our creativity. 

It’s time to redefine what “out of the box” means for us marketers, and that might just start with this webinar. Don’t miss the opportunity to learn from Jo, a true marketing maven. 

Meet the host:

Jo Bird is the Creative Lead for Lounge Underwear with years of industry experience and a reputation for delivering successful, innovative campaigns. Jo is renowned for her ability to fuse creativity, concepts, and strategy effectively. Her true passion is in creatine purpose-driven campaigns that make a difference for women (how fitting for our wonderful Girls in Marketing community!) 

Jo has previously been a Cannes Future Lions Judge and has been awarded the Creative Marketer of the Year Award in 2022. She’s also a TEDx Speaker and Mentor! We’re super grateful to have Jo deliver this exciting session for you all. 

You can expect to learn:

  • Why do we need to ‘think outside the box’?
  • Who is doing it well and what is the ROI?
  • My creative process: The 4 C’s
  • Putting it into practice

Become a member to join this event

Want to join this event? Become a member to join Jo!  We’d love for you to join us and by becoming a member you’ll also gain access to all of our other members’ events and previous webinar recordings as well as our incredible community of marketers.

Become a member here.



27th September, 2023
12:00 pm - 1:00 pm
Event Category:


Girls in Marketing