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The Magic of Storytelling in Email with Sophie Donald

22nd February @ 12:00 pm - 1:00 pm

The art of storytelling in marketing is a trending topic. That’s why we’re excited to host this webinar with Sophie, as she dives into why storytelling matters when it comes to your email marketing.

In this webinar, we’ll discuss how you can use characters in your storytelling to evoke emotion and how to tell a story through the marketing campaigns you put out into the world. Sophie will tell us when storytelling can work and how to incorporate them into the social calendar. You’ll also discover ways you can use new technology like AI to enhance our creativity and help you on your storytelling journey. 

Don’t miss this opportunity to learn how to use the magic of storytelling to sell your brand via your email marketing.

Meet the host:

Sophie Donald – Founder of Zest Marketing

Sophie is a specialist in Content Creation, Email Marketing, and crafting Growth Strategies that work wonders for businesses big and small. She’s got a knack for storytelling in marketing, which has helped skyrocket a company’s monthly takings from £5,000 to £18,000.Her experience stretches across both B2B and B2C landscapes. She’s won both internal and external awards since starting her career. More than just selling a product, Sophie’s all about creating stories that connect with people.

Learning outcomes:

  • Discover why storytelling matters in email marketing
  • Be able to use characters to evoke emotion and connect with your audience
  • Learn how to tell a story through your marketing campaigns
  • Be able to use the social calendar and dates to incorporate storytelling into your strategy
  • Ways to use AI to enhance and support you with storytelling

Become a member to join this event

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Become a member here.

Details

Date:
22nd February
Time:
12:00 pm - 1:00 pm

Organizer

Girls in Marketing