Integrating SEO and Marketing, Building a Digital Community and
Working for Yourself

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Integrating SEO and Marketing, Building a Digital Community and Working for Yourself with Areej AbuAli, Founder of Women in Tech SEO

Today, we have a special episode with the founder of one of the most powerful marketing communities around, Areej AbuAli.

Areej initially made a name for herself in the SEO world working with huge household names such as Zoopla and Papier. Areej is also the brilliant mind behind Women in Tech SEO, a global community that supports and empowers women in the technical SEO field.

In this episode, we dive into the world of technical SEO, exploring its complexities and the role it plays in your broader marketing landscape.

Areej shares her journey, the challenges she faced, and how she built a thriving community that has become a vital resource for women in the industry.

This episode covers a range of marketing topics, including:

💻 What Technical SEO is and how it relates to your wider marketing strategy

🔍 Strategies you can implement to boost your SEO efforts

🤩 Taking the plunge of working for yourself

📲 Building a community of thousands online

If you enjoy this episode, please make sure to leave a rating and review as it helps The Girls in Marketing Podcast become even better.

We’ll see you next week for another great episode…👀

Meet this week's guest

Areej AbuAli is an SEO expert who has over a decade of experience in the SEO industry, working across the property, health, fashion, retail and travel industry. 

After making a name for herself in the SEO world working with huge household names such as Zoopla and Papier, she’s gone on to found her own SEO consultancy and become an international speaker.

If that’s not enough, Areej is the founder of Women in Tech SEO. Founded in 2019, it’s a global community of women in Technical SEO and beyond, helping thousands of women in SEO and marketing.

Follow Areej on LinkedIn

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In our much-loved podcast, we get up close and personal with marketers revolutionising the industry so you can learn from the best in the game.

From the latest marketing trends to building a successful marketing career, no topic is off limits! 

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Watch Areej's 10 questions

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We loved having Areej in the hot seat on The Girls in Marketing Podcast and couldn’t resist asking her our famous 10 questions. 

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