Ever felt like marketing gets blamed for everything? From missed sales targets to underperforming campaigns, marketers are often the first to face criticism, even when the root of the issue lies elsewhere. It’s a frustrating reality that many of us can relate to, and this session is here to unpack why it happens—and how we […]
Lots of businesses dream of being known as “the fun brand,” but putting that into practice can feel risky. What if it seems unprofessional? What if your playful tone backfires and your audience sees you as more corporate cringe than approachable and human? In this talk, Gina will dive into the world of fun copywriting […]
The way customers interact with brands is constantly changing and staying ahead of those changes is how you build loyalty and trust. Did you know? 80% of customers say the experience a company provides is as important as its products or services. In this webinar, we’ll be joined by Beth O’Malley for a practical and […]
Research shows that marketers who integrate AI into their creative workflows are 30% more likely to produce high-performing campaigns. With AI evolving as a powerful tool for inspiration and ideation, now is the time to explore how it can unlock a new era of creativity. This session is 2nd instalment of a 3 part webinar […]
Our Marketing Campfire Series is a welcoming space where marketers from various backgrounds come together to share stories, tackle challenges, and spark meaningful conversations. Whether you’re new to the industry, navigating mid-level challenges, running your own freelance business, or working in a B2B or in-house team, there will be a session tailored just for you. […]
Our Marketing Campfire Series is a welcoming space where marketers from various backgrounds come together to share stories, tackle challenges, and spark meaningful conversations. Whether you’re new to the industry, […]
AI is reshaping marketing, but it also brings big questions about ethics and intellectual property. From maintaining transparency with your audience to protecting your creative work, we’ll cover everything you […]
Our Marketing Campfire Series is a welcoming space where marketers from various backgrounds come together to share stories, tackle challenges, and spark meaningful conversations. Whether you’re new to the industry, […]
Our Marketing Campfire Series is a welcoming space where marketers from various backgrounds come together to share stories, tackle challenges, and spark meaningful conversations. Whether you’re new to the industry, […]
In our world of marketing, it’s easy to feel pressured to jump on every new trend. But is that always the best strategy? Join Olivia and Amy, from Girls in […]
Does it ever feel like bad management is everywhere? Whether it’s miscommunication, mismatched priorities, or leaders who don’t seem to get it, poor leadership can leave teams struggling to keep things […]
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