Balancing You and the Brand: Growing Your Authority While Staying Aligned with Katie Murphy

Personal branding often starts with a big question: what do I actually want to be known for? If you’re unsure where to begin or feel pulled in different directions, this session will help you find clarity.

As the second part of our Personal Branding Series, this session is all about building a personal brand that complements your bigger mission – whether that’s a business, a career goal or simply sharing your ideas with confidence.

We’ll explore how to use your voice with purpose, grow your brand in harmony with your personal presence, and shift social media from a task to a creative outlet. You’ll learn how to set boundaries, build trust, and find the balance between being yourself and being strategic.

Whether you’re building something new or refining what you’ve already started, this session will help you move forward with clarity and energy.

Meet the host:

Learning Outcomes:

• Being authentically strategic: Use your voice to build trust while staying aligned with your bigger brand mission.
• Growing in harmony: Learn how to let your personal brand and business brand support each other, not compete.
• Making it joyful: Find ways to make social media feel natural and enjoyable, not just another item on your to-do list.

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