Marketing teams often get labelled as the ‘doers’ rather than the strategic partners and over time, that perception can quietly limit your influence, impact, and progression.
In this session, we’ll talk honestly about why marketing sometimes gets a bad rep internally, where those views come from, and what you can actually do to change them (without shouting louder or over-explaining your work).
We’ll explore how to build credibility, trust, and influence across your organisation — especially with non-marketing teams and senior leaders – so your ideas are heard, respected, and acted on.
Margaux will share her TRUST framework, a practical way to strengthen your internal credibility, communicate with confidence, and navigate stakeholder relationships more effectively. We’ll also look at some common behaviours that can unintentionally chip away at trust, even when your work is genuinely good.
Margaux Grasso is the Founder of Wripple, a consultancy that helps marketing teams collaborate with clarity and purpose. Margaux began her career as a marine biologist, before moving into science communication and marketing. She spent over a decade leading digital marketing inside science and tech organisations. Now a certified facilitator, she helps marketing teams build the clarity, trust, and alignment that high-performing teams need to succeed. Her programmes blend facilitation techniques, clear structure, and space for honest discussions to tackle internal friction, whether that’s misalignment, credibility gaps or strategies that stall in execution.
Want to join this event? Become a member to join! We’d love for you to join us and by becoming a member you’ll also gain access to all of our other members’ events and previous webinar recordings as well as our incredible community of marketers.
Sign up to Socialtainment to receive marketing goodness straight to your inbox 📩
Contact: [email protected]
Sign up to Socialtainment to receive marketing goodness straight to your inbox every other Monday 📩
Contact: [email protected]
