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Exploring AI’s Impact on Social Media with Xandrina Allday

18th June @ 12:00 pm - 1:00 pm

37% of people in the UK have now used AI at work. And 43.8% of those in the marketing industry use AI in their marketing strategy.  *SOURCE 

Artificial Intelligence has taken a front seat in recent years and becoming a must-have tool in all industries, especially the digital marketing space. We know it can be difficult to get clued up on the latest trends, especially the tech kind! But we think AI can really enhance our marketing performance and become our friend when creating great content for our social media campaigns. 

Join Xandrina Allday in this webinar as she explains why AI should be in your marketing toolbox and which platforms you should be using. She’ll delve into how AI can sometimes be ambiguous when it comes to what’s real online and how to be transparent when creating content using AI. 

At the end of the webinar, you’ll feel confident about how to use AI in your social media campaigns.

Meet the host:

Xandrina AlldaySocial Media Lead for the LabX Media Group (A portfolio of life science brands).

With over 6 years dedicated solely to social media and 9 years in marketing, Xandrina has honed her craft into becoming a thought leader for social media in the science industry. 

Learning outcomes:

  • Discover why AI should be a tool in your marketing toolbox.
  • Find out how AI has blurred the lines between what’s fake and real on social media.
  • Know how to combat misinformation and be transparent about your AI usage on social media.
  • Learn what AI platforms and tools you should know about and be using.

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Details

Date:
18th June
Time:
12:00 pm - 1:00 pm

Organizer

Girls in Marketing