Words for Everyone: The Science and Strategy of Accessible Marketing with Ettie Bailey-King

Accessible marketing isn’t about ticking boxes - it’s about making sure your words actually land. Every day, people consume content while exhausted, overstimulated, distracted, or using assistive technology. If your message is hard to read, confusing, or cognitively demanding, it doesn’t just exclude people, it gets ignored. In this session, we’ll explore how to write […]

Mid-Level Marketers’ Campfire

Our Marketing Campfire Series is a welcoming space where marketers from various backgrounds come together to share stories, tackle challenges, and spark meaningful conversations. Whether you’re new to the industry, navigating mid-level challenges, running your own freelance business, or working in a B2B or in-house team, there will be a session tailored just for you. […]

B2B Marketers’ Campfire

Our Marketing Campfire Series is a welcoming space where marketers from various backgrounds come together to share stories, tackle challenges, and spark meaningful conversations. Whether you’re new to the industry, navigating mid-level challenges, running your own freelance business, or working in a B2B or in-house team, there will be a session tailored just for you. […]

From Hook to Action: Designing Stories for Content & Campaigns with Sophie Lee

Great marketing isn’t just about data or design, it’s about stories that make people feel something. The Storytelling Advantage is a 3-part webinar series with Sophie Lee all about mastering the art of storytelling in marketing. Across three sessions, you’ll learn how to craft stories that connect, create content that converts and share authentic narratives […]

Freelance Marketers’ Campfire

Our Marketing Campfire Series is a welcoming space where marketers from various backgrounds come together to share stories, tackle challenges, and spark meaningful conversations. Whether you’re new to the industry, navigating mid-level challenges, running your own freelance business, or working in a B2B or in-house team, there will be a session tailored just for you. […]

Proof Over Hype: Customer Stories, Social Proof & Ethical Persuasion with Sophie Lee

Great marketing isn’t just about data or design, it’s about stories that make people feel something. The Storytelling Advantage is a 3-part webinar series with Sophie Lee all about mastering the art of storytelling in marketing. Across three sessions, you’ll learn how to craft stories that connect, create content that converts and share authentic narratives […]

Q1 Marketing Updates: Algorithms, Insights and Trends

In our world of marketing, it’s easy to feel pressured to jump on every new trend. But is that always the best strategy? Join Olivia and Amy, from Girls in Marketing, as they discuss the quarter’s marketing news and updates. These interactive workshops are a new variation of our monthly ‘What’s Trending’ sessions, however now […]