If you’ve ever found it difficult to clearly communicate the value of your work, or felt like your marketing is blending in rather than standing out, this session is for you.
In this webinar, Giada will explore how marketers can use strategic positioning and stronger messaging to attract the right clients more easily. Together, we’ll look at why trying to appeal to everyone can weaken your marketing, how to better articulate the value you deliver behind the scenes and what to lead with in your messaging to make it more compelling and effective.
Giada Nizzoli is a marketing strategist for talented but under-recognised women founders. She values strategy, data, and intentional action (not “just trusting our ideal clients will find us during a waxing moon”). She guides women to embrace ethical self-promotion without feeling icky, marketing their services in a way that finally does justice to their brilliance and expertise.
This session is ideal for marketers who want to sharpen how they communicate their value and attract more of the right opportunities through clearer, more strategic marketing.
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