Great marketing isn’t just about data or design, it’s about stories that make people feel something. The Storytelling Advantage is a 3-part webinar series with Sophie Lee all about mastering the art of storytelling in marketing. Across three sessions, you’ll learn how to craft stories that connect, create content that converts and share authentic narratives […]

If you’ve ever looked at your social posts and thought “Why is this not landing?” then you’re not alone (trust us!) Organic social is one of the most misunderstood parts […]

Marketing teams often get labelled as the ‘doers’ rather than the strategic partners and over time, that perception can quietly limit your influence, impact, and progression. In this session, we’ll […]

In our world of marketing, it’s easy to feel pressured to jump on every new trend. But is that always the best strategy? Join Olivia and Amy, from Girls in […]

Our Marketing Campfire Series is a welcoming space where marketers from various backgrounds come together to share stories, tackle challenges, and spark meaningful conversations. Whether you’re new to the industry, […]

Email metrics can feel reassuringly precise - until you look a little closer. In this session, we unpack what actually happens when you send an email, what can realistically be […]

There are endless questions when it comes to your career. Am I underpaid? How do I ask for a promotion? What do I do if I feel stuck? How do […]

Our Marketing Campfire Series is a welcoming space where marketers from various backgrounds come together to share stories, tackle challenges, and spark meaningful conversations. Whether you’re new to the industry, […]

Most B2B social doesn’t fail because teams aren’t trying. It fails because marketers play it safe. If your content could be posted by any brand in your category… it’s probably […]

Our Marketing Campfire Series is a welcoming space where marketers from various backgrounds come together to share stories, tackle challenges, and spark meaningful conversations. Whether you’re new to the industry, […]

If your emails aren’t landing in the inbox, nothing else matters. Building on the series’ focus on how email really works behind the scenes, this session introduces deliverability in a […]

AI is already changing the way marketers work but before we get into tools, tactics, and workflows, we need to start with mindset. This opening session of the 6-week AI […]