The quality of what you get from AI often comes down to the quality of what you ask. In this session, we’ll explore how marketers can move beyond basic prompts […]

Most marketing teams say they want to be more innovative. But then every decision has to be “safe”, every idea has to be “proven”, and every campaign has to work […]

Even good emails get ignored — and it’s rarely because they’re “bad”. In the final session of the series, we shift from systems and infrastructure to human behaviour. This session […]

AI can do far more than speed up content creation - it can also help marketers make better decisions, uncover clearer insights, and streamline the work that supports growth behind […]

As AI continues to evolve, marketers need to think beyond what’s useful now and start preparing for what comes next. In this final session of the AI Accelerator, we’ll look […]

The creator economy used to feel like a “channel” Now it’s starting to feel like the whole thing. Creators are building audiences that trust them more than brands. They’re launching […]

Trying to get hired in marketing can feel like a lot. Whether you’re applying for your very first role, trying to step up into your next opportunity, or just wondering how to stand out in a very competitive market right now, there are often so many questions. That’s exactly what the Marketing Career Clinic is […]

In our world of marketing, it’s easy to feel pressured to jump on every new trend. But is that always the best strategy? Join Olivia and Amy, from Girls in Marketing, as they discuss the quarter’s marketing news and updates. These interactive workshops are a new variation of our monthly ‘What’s Trending’ sessions, however now […]