Trying to be everything to everyone is exhausting. And honestly… it’s really not that effective. If your content is getting polite claps instead of real connection, it might be time to niche down. In this session, we’re joined by Phoebe Parke, who’s here to bust the myth that niching means losing your personality. Spoiler: it’s […]

Let’s be honest - your audience is way more likely to trust someone from your team than a polished brand post with your logo slapped on it. That’s where EGC (Employee-Generated Content) comes in. It’s not just a nice-to-have - it’s the future of content that actually connects. In this session, Xandrina will break down […]

Our Marketing Campfire Series is a welcoming space where marketers from various backgrounds come together to share stories, tackle challenges, and spark meaningful conversations. Whether you’re new to the industry, navigating mid-level challenges, running your own freelance business, or working in a B2B or in-house team, there will be a session tailored just for you. […]

Our Marketing Campfire Series is a welcoming space where marketers from various backgrounds come together to share stories, tackle challenges, and spark meaningful conversations. Whether you’re new to the industry, navigating mid-level challenges, running your own freelance business, or working in a B2B or in-house team, there will be a session tailored just for you. […]